Free Resources for Content Teams

How to Hit That Word Count

It’s easy to write long. It’s harder to cut down a draft to fit a word count. Use these tips to get where you need to be in one draft and save the agony of killing your darlings.

What’s the point of LinkedIn?

6 reasons to optimize your LinkedIn profile and tips for posting content, for anyone just starting out.

Find Creative Inspo Anywhere

Storytelling should be at the core of any content strategy, and creative teams should look in many directions to find ideas. Here are a few from an unexpected place.

A Resource for Journalists

If you’re considering work in branded content or content marketing, here’s a guide to the lingo, the opportunities and how your skills transfer.

A Guide to Editorial Team Roles

Is your organization conflating proofreading with copywriting? Do you need help articulating what role you need to hire for your content team? This guide is for you.

Mistakes to Avoid for Writers

I’ve fielded thousands of pitches and assigned hundreds of stories in my career. Here are 4 things writers should avoid – and what to do instead – to get pitches seen and greenlit.